Archive for the ‘Blogging’ Category
Want to Improve your Blog? Be True to Your “Inner Voice.”
There are literally millions of blogs competing for clicks on the Internet. Yet only a small percentage of them actually get read with any regularity.
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April 6, 2010
I received some feedback on an article I wrote for last month’s Mastering the Art of Social Media Marketing newsletter. In the article, I mentioned the need to integrate Facebook and blogs to improve social media coverage. It was clear from the feedback, however, that I had pretty much missed the objective.
March 25, 2010
Social media is supposed to be democratic, right? It’s supposed to enable a sharing of ideas with a larger group than would be possible on email. Well, not all social media operates under that supposition. Some act with an authoritarian decisiveness that would make the Chinese kerfuffle with Google seem like child’s play.
March 18, 2010
I absolutely dread cold calls and waiting in a prospect’s lobby to be one of three VARS allowed to bid on a potential project. Blogging is a way to differentiate your company and avoid competitive situations. Almost all of my clients come to me asking how quickly I can start. I spend very few hours sitting in client lobbies.
March 11, 2010
There are literally millions of blogs competing for clicks on the Internet. Yet only a small percentage of them actually get read with any regularity.
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