Archive for the ‘Business Software’ Category

The Accounting Library – A Perfect Marketing Storm for Accounting Software VARs!

Thumbnail : The Accounting Library – A Perfect Marketing Storm for Accounting Software VARs!

If you’re an accounting software VAR and you don’t know about The Accounting Library Online Edition, then it’s high time you did! As a long-time marketing person for business accounting software VARs all over the U.S., I can honestly say that The Accounting Library is one of the better all-round marketing investments you can make.

6 Techniques for Closing 6-Figure ERP & CRM Software Sales

There are many ways you can influence the outcome of 6-Figure business software sales, both positively and negatively. Rather than focus on the more obvious items such as functionality or price, I decided to address intangible qualities that are not always easy to identify yet have a profound impact on the outcome of a sale.