Posts Tagged ‘Publicity’
PR Secrets for a successful Product Launch
I would argue that PR is almost as important as product in a product launch. The media circus atmosphere of a great product launch is literally more effective at creating interest in a product than the product itself. I don’t mean that PR is a substitute for a good product. Just that the way a product is introduced can significantly impact the reception it gets once it hits the market.
10 PR Tips for VARs and Tech Companies in 2010
Here is a list of 10 PR Tips for 2010 I’ve recommended to my VAR and tech company customers in Austin and across the globe. If you want to impress the press, nurture prospects and sell more to existing customers, then read this sensible list of PR give-aways!