Posts Tagged ‘Software VAR Marketing’
3 Top Reasons Why Sage VAR Partners Blog – In Their Own Words
I absolutely dread cold calls and waiting in a prospect’s lobby to be one of three VARS allowed to bid on a potential project. Blogging is a way to differentiate your company and avoid competitive situations. Almost all of my clients come to me asking how quickly I can start. I spend very few hours sitting in client lobbies.
Headlines That Sell
Email continues to be a major focus in terms of marketing vehicles for Sage business partners, and why not? It’s still a very valuable and effective way to reach clients and prospective clients in a very efficient way. An aspect of email marketing that also hasn’t changed is the frustration with open rates – even watching the opens and clicks from customers that you know and have a really good relationship with. You may be asking…”Why are they not opening my email?”