Austin, Texas – April 26, 2010 – Moxie Marketing’s founder, Rick L’Amie, knew he was on to something important for small businesses when he first picked up the best-selling business book Duct Tape Marketing by John Jantsch, and could not put it down.
“It had so much valuable marketing information for small businesses I found myself wondering why nobody had written this kind of book before,” L’Amie says. “I remember thinking that the author really understood the small business experience. The fact he addressed so many marketing challenges using no-nonsense language aimed at businesses on Main Street America made me want to learn more about his program,” he adds.
It wasn’t long before L’Amie went from being a passive admirer of the Duct Tape Marketing philosophy to the only marketing consultant in Austin personally invited by John Jantsch to become a certified Duct Tape Marketing Coach. The Duct Tape Marketing Coach’s network is made up of an exclusive group of consultants, all of whom had to pass training classes personally developed by Jantsch to become certified. All Duct Tape Marketing Coaches are veteran small business advisors and entrepreneurs familiar with what it takes to run and grow a successful small business.
Now L’Amie is bringing the source for his professional inspiration to Austin for a one-night event entitled “An Evening with John Jantsch: Teaching your Business to Market Itself.” Jantsch’s second book, The Referral Engine, is due out May 13. The first 100 guests who sign up online will receive an advanced copy of The Referral Engine compliments of L’Amie’s Moxie Marketing. After the talk, there will be a question and answer session followed by a book signing. The event is scheduled for Wednesday, May 5th at 7pm at the University Education Center on the St. Edward’s University campus in south Austin. Tickets are $25 ($20 for St. Edward’s faculty/staff).
According to L’Amie, Jantsch will discuss how to fuse online and offline marketing strategies and tactics to move prospects from knowing you to referring you. “John Jantsch is a leading expert on referral marketing strategies for small businesses,” L’Amie states. “Jantsch’s practical advice has helped hundreds if not thousands of companies discover ways to create sustainable sources of new revenue year after year. It was a large reason behind my own decision to accept John’s invitation to become Austin’s only certified Duct Tape Marketing Coach,” he admits.
To purchase tickets for the May 5th event and possibly receive an advanced copy of Jantsch’s ground-breaking new referral-marketing book, please visit: http://www.smallbizmarketingpro.com/.
About Moxie Marketing
Moxie Marketing in Austin, Texas helps small businesses and service professionals realize their business dreams with simple, affordable and effective marketing coaching and creative services. Placing an emphasis on strategy before tactics, Moxie Marketing is powered by the Duct Tape Marketing System™, the world’s most practical small business marketing system. Visit www.getmoxiemarketing.com for more information.
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