Social Media Survey

1. Do you use Social Media on a personal or professional basis? If so, what Social Media applications do you use?

a. Facebook

b. Twitter

c. MySpace

d. LinkedIn

e. Other

f. All of the above

g. None

2. If you do not use Social Media now, are there any plans to use it to support your business in the 2010?

a. Yes

b. No

c. Unsure

3. Do you currently use Social Media to communicate or collaborate with your customers (customer announcements, customer support, etc.)?

a. Yes

b. No

4. Do you use Social Media to actively prospect for new customers?

a. Yes

b. No

5. What do you hope to gain most from incorporating Social Media into your overall business strategy?

a. More brand awareness

b. Expanded list of possible leads

c. Increase in customer loyalty

d. Tech support and product announcements

e. All of the above

f. None of the above

6. What plans do you have, if any, for incorporating Social Media into your marketing strategy?

g. Share your company and product news

h. Technical support or alerts

i. Lead generation

j. Building an online community for customers and prospects to share ideas, refer business, etc.

k. All of the above

l. None of the above

7. How interested would you be to use Social Media to receive news feeds (product announcements, technical support, etc.) concerning your Sage software from (insert company name)?

a. Very interested

b. Somewhat interested

c. Not interested

d. Not sure

8. How much do you plan to budget monthly for Social Media in 2010? (include staff time estimates)

a. $100

b. $250

c. $500

d. $1000 +

e. None

9. How interested are you in attending a webinar or receiving literature about how to use Social Media to support your business?

a. Very interested

b. Somewhat interested

c. Not interested

d. Not sure

Survey brought to you by The Sage Closer. For more information about how to conduct a survey of your customers’ social media usage, call The Sage Closer at 512-255-7243 and talk to one of our New Media experts about designing and executing a personalized Social Media survey.